Our Team

The specialists at Franklin & Associates offer traditional, personalized services that seems rare these days.

Our Team

Barbara Franklin

Owner and Founder
1990 was the year that Barbara Franklin began working in the field of long term care planning and financing. Little did she know at that time that she would learn the lessons of caregiving over a ten year period as she and her family dealt with the emotional and financial devastation caused by her father’s diagnosis of Alzheimer’s disease. She formed Franklin & Associates in 1995 bringing together both her personal experience with long term care and her professional experience helping individuals, couples and families.

Over the years Barbara has provided educational programs on the subject of long term care planning for civic, community and professional groups. She regularly assists attorneys, financial planners, business owners, and other professional advisors who have concerns about long term care planning for their clients. Barbara has received the Long Term Care Professional (LTCP) designation from the Health Insurance Association of America. In 2008 she was recognized at the Annual Conference of the American Association for Long Term Care Insurance as one of the nation’s Top 100 Long Term Care Specialists.

Barbara is involved in a wide range of professional and community service activities. She is Immediate Past Chairman of the Greater Charleston Chapter of the National Aging in Place Council. She is passionate as an advocate for individuals who are planning to remain safely, comfortably and independently in their residence for as long as possible. In addition she serves as a Volunteer Driver for the Senior Ride Connection and volunteers weekly in the Special Care Nursery at the Medical University of South Carolina.

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Kirk Matenaer

Senior Associate
For over fourteen years, Kirk has been a respected advisor for long term care and related financial services. Professionally he is “Certified in Long-Term Care” (CLTC). As a CLTC, Kirk is uniquely qualified to create a plan that preserves the emotional, physical, and financial wellbeing of a client’s family should care be necessary.

He understands that Long-term care planning and financing is a very complex aspect of retirement planning and that it is about much more than just insurance. Therefore looking at “the big picture” is something that Kirk takes very seriously. As such he constantly interacts with other professionals such as attorneys, financial advisors, and accountants. By working so closely with other advisors, Kirk is able to focus on establishing a plan that takes into consideration individual circumstances and abilities to pay. Long-term care insurance is a complex product. It offers many forms of protection and pricing structures. Kirk is knowledgeable in traditional planning but is also extremely committed to keeping his finger on the pulse of the newest and most innovative approaches to the planning process.

Kirk is originally from the Chicago area and is an avid Chicago Cubs fan. As such, he’s commonly heard saying “next year is going to be our year.” He’s a graduate of Eckerd College in St. Petersburg, Florida where he played baseball and majored in Environmental Science with minors in literature and philosophy. He is active in his community and does volunteer work for various organizations such as the Alzheimer’s Association and Camp Happy Days which is a charity that benefits local children with cancer. Kirk happily lives on Johns Island with his wife Beth who was his college sweetheart. Together they have two beautiful children and 4 wonderful dogs.

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Vasco Pickett

Internal Consultant for Medicare
Prior to turning 65 Vasco Pickett realized that he would be called upon to make some important decisions concerning his many Medicare options. He soon felt overwhelmed as he began to be inundated with mailings, phone calls and even unrequested visits to his home from companies wanting to sell him something and learned that he ill equipped to properly evaluate his situation. Failing to find anyone who was willing or able to explain the basics of Medicare, he began to order and study Medicare publications to educate himself. Barbara Franklin then suggested that since he had acquired all of this knowledge, why not share it with folks turning 65 and needing guidance through the “Medicare maze”. Well as they say, the rest is history”, ten years later he is still devoting himself to the study of Medicare and is known locally by many as “Mr. Medicare”.

Vasco is a native of Charleston as is his wife of 50 years, Barby. He has three sons and five grandchildren all of whom reside in the Lowcountry. He holds a BS degree in Chemistry from the College of Charleston and has over 48 years of experience in various aspects of healthcare. He is actively involved in the community and serves as the Vice Chairman of the Board of Directors for the nonprofit Barrier Islands Free Medical Clinic, where they have had over 16,000 patient visits since opening in 2008.

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